Our Story

It all started 50 years ago when Giuseppe Scandale won a little white toy poodle named Major Oswald in a card game. “I have a five-year-old boy at home who needs a dog,” he told the other players.

When Giuseppe got home, he was greeted by his wife, Phyllis, who had never had pets growing up. She was pregnant with me at the time. When she saw the dog, she jumped on the coffee table and danced the tarantella. “Get rid of that dog!” she shouted.

Giuseppe said, “No way. Frankie needs a dog. Everyone needs a dog in their life—get used to it.”

If you know my mom, then you know she sprang into action to figure out how to win over our new furry family member. And that’s how Pupzelle was born. Ozzie loved them, and soon every dog in the neighborhood did too. They’ve been a staple in our family ever since.

Now, we’re excited to share them with you—so your dog can enjoy Pupzelle just like ours always have.